How social media marketing has evolved
Before social media boomed, marketers thought that social media marketing was just another fad likely to pass soon. But when Facebook began to attract attention since 2004, more social media marketing strategies were developed. Today, this marketing tool has allowed companies to attract attention without having to spend millions of dollars on advertising. Historical overview In the 1970s and 1980s, before Facebook & Instagram existed, Internet users spent most of their time on social networks such as dating sites and online forums. Six Degrees, Livejournal and Friendster were the earliest forms of social media. Click here to get more info about: mobile app design company The dot-com bubble between 1995 and 2002 was a crucial event that allowed the Internet to become a practical and usable marketing tool. Marketing through search has started, which lead brands to build websites to establish an online presence. With the development of search engines from Google,
